NM Works

Brand Strategy

Web Design

The Design Days

Marketing Collateral

Photographer, Videographer & Director

Project Details

Nolan Matthews is a photographer and videographer rapidly expanding his full-service production studio that offers photo, video, and drone services for businesses across the US in the outdoor, travel, and adventure space.

Nolan came to Untamed with a clear goal and vision: attract higher paying clients with a clean display of his work and open his business up to new revenue streams. Despite his high quality work, his previous brand and website failed to convey the caliber necessary to secure the desired clients or give him the versatility to continue to grow. He was ready to start working smarter, not harder.

Through a comprehensive brand strategy session and questionnaire, brand development, and website design, we delivered a final product that truly reflects Nolan's work. This transformation enabled him to draw in the higher-paying clients he targeted with confidence and ease and has also set him up to publish and pursue new revenue streams as he grows. Nolan expedited his project for completion in a week, just in time to present it to potential clients where his website was a hot topic of conversation and key factor in securing new business and communicating the value of his work to ongoing clients. Finally, we created an animated and dynamic workbook in place of a still pitch deck.

A few pages from the NM Works Brand Guidelines Book to present and maintain a cohesive and consistent brand

Custom built Squarespace site for easy post project management feat custom CSS integrations

Portfolio animation in place of generalized pitch deck intended to be displayed on external portfolio websites

Nolan's homepage differs from your traditional design and instead matches a cinematic feature to correlate with the type of work he wants to do more of

Behind the Design

The NM Works brand was designed to ensure clients would receive big results with passion and kindness. Nolan wanted it to be clean, accessible, and easy to navigate while remaining dynamic and dramatic. It combines a polished look with a sense of adventure and ruggedness. The new logo, inspired by his previous one, enhances brand versatility and professionalism while preserving recognition and trust. The logo blends Nolan's initials with hard and soft edges, symbolizing practicality and approachability in a mountain-esque way. The brand was designed to position NM Works as a high-quality, results-driven business, ready to impress clients before they even get in contact.